- What kind of media institution might distribute your media product and why?
I decided to publish my magazine in my own distribution, therefore in this case I would have all of the profit come back to me once the target audience buy my magazine. The only problem of doing this is the cost of the creating of the institution in itself, it would be difficult for my magazine to be noticed due to the publisher being new and started by me. If I was to take my magazine to Bauer or another top distribution company, they would not accept it as it may not be up to top standards or that they think they won't make profit from them, whereas if I was to distribute my magazine myself, I would get all profit and it will cost less to sell it in stores such as WHSmiths.
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